Content Analysis API

Putting web mentions over a timeline will give you the capability to analyze the dynamics of brand reputation, track any changes back to a certain event and display a meaningful sentiment polarity diagram to your users.

The phrase trends endpoint of DataForSEO Content Analysis API provides all the data you need to build a clear view of sentiment polarity changes over time.

Sometimes, building a time series for a single keyword is not enough. Obtaining statistical data for a whole category of keywords will give your users a broader view of what people think about the entire market niche.

That is exactly the data that the Category endpoint of Content Analysis API can provide you with, so just choose a product category you’re interested in, define the date and time range for a time series and make a request.

In the response fields of the Search endpoint you’ll find a list of web sources citing the target keyword. In addition to that, every source comes with useful data, including page information, sentiment connotations, social metrics, and more.

Every brand wants to find out how happy a customer is with a product or service. Sentiment analysis will provide this information, but it can be quite difficult to put sentiments on a comprehensive scale.

With the Rating Distribution endpoint of Content Analysis API, you can easily correlate sentiment polarity with a clear minimal and maximal rating. Relying on that information, it also becomes easy to investigate brand mentions that have contradictive sentiments and rankings.